Key Members

Broad&Bright KeyMember Jun JI CARD

Jun JI

Professional Experience:
Mr. Ji is one of the founding partners of Broad & Bright. From 1994-1997 he was an associate with Mori Hamada & Matsumoto in Tokyo, and practiced with Kirkland & Ellis LLP in their Los Angeles office from 1998 to 2000. Before founding Broad & Bright in 2004, Mr. Ji was a partner at Zhongzi Law Office in Beijing. Mr. Ji received his LL.B degree from Peking University in 1991. He also holds two LL.M degrees from the University of Tokyo Law School (1997) and Harvard Law School (1998), respectively.
Practice Area:
Mr. Ji’s areas of focus include litigation & Arbitration, Intellectual Property, Debt Recovery, Compliance Management, Anti-Commercial Bribery, Foreign Direct Investment and M&A.
Mr. Ji has had extensive experience and success in litigation and arbitration, especially in cases involving intellectual property rights. In 2005, he won a trademark infringement suit on behalf of a Japanese company against four notable Chinese enterprises. The PRC’s Supreme People’s Court held the Chinese enterprises liable for trademark infringement, awarding Mr. Ji’s client 8.3 million RMB (1.1 million USD) in damages, which Mr. Ji’s team was able to successfully collect in full. This case was the largest amount of damages ever awarded to a foreign company for trademark infringement in China. For this remarkable achievement, Broad & Bright was granted the “Asia-Pacific Trademark Case 2008 Award” by Managing IP, a leading international magazine on Intellectual Property. In 2007, Mr. Ji represented a large Japanese electrical manufacturer against five domestic companies in an unfair competition case regarding imitation of industrial designs. The judgment was the first in China to base its decision on the PRC’s Anti-Unfair Competition Law for protection of industrial designs, opening up a new path for protection of industrial designs. In the area of debt recovery, Mr. Ji successfully recovered over 10 million USD for U.S. creditors in China during the global financial crisis in 2009. Also, Mr. Ji successfully recovered over100 million HKD investments of Hua Nan Bank and its overseas investors in China. In the area of compliance management, Mr. Ji conducted compliance investigation in the daily operation for a number of local entities and their personnel of foreign-invested enterprises, provided comprehensive legal and commercial risk analysis based on the investigation results, and assisted such enterprises in developing a well-established internal compliance system. In the field of M&A, in 2017, Mr. Ji, as the PRC legal counsel of Nissin Food Products Co., Ltd., participated into the IPO of Nissin in Hong Kong in the full course and from the full scale. Furthermore, Mr. Ji provided special legal services for concentration declaration, employee placement and other matters in the process of reorganization of Nissin Food Products Co., Ltd within or outside China. He also headed contract and negotiations for a joint venture project, valued at 7 billion USD, between a large Japanese heavy industry company and a Chinese counterpart. In the field of M&A, Mr. Ji handled a transnational merger and acquisition case in 2003, transacting nearly 1 billion USD, the largest transaction by volume that year in China. Mr. Ji continues to be engaged in a variety of M&A deals on behalf of international clients.
National Bar of China, State Bar of New York.
Chinese, English and Japanese
Professional Activities:
Mr. Ji is currently a member of the Japanese Intellectual property Association and a member of Rotary District 2750's E-club of Tokyo, Japan.

● Awarded for the Best Trademark Case in the Asia-Pacific Region by the UK Managing IP in 2008
●Listed as a leading lawyer in the field of Dispute Resolution and Intellectual Property by China Law Insight in 2015.
●Listed as a leading lawyer in the field of Dispute Resolution and Intellectual Property by Asialaw Profiles from 2015 to 2017.
●Highly recommended by the Legal 500 for the Asia-Pacific Region in the field of Dispute Resolution in 2016.
●Highly recommended by the Legal 500 for the Asia-Pacific Region in the field of M&A in 2017.
●Listed as a leading lawyer in the field of Dispute Resolution, Litigation and Intellectual Property by Asialaw Leading Lawyers in 2018.

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